Privacy Policy

A legal disclaimer

A legal disclaimer
Last Updated: April 10, 2025

INTRODUCTION

Welcome to Potential Synergy INC ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including any other media form, media channel, mobile website, or mobile application related or connected to Potential Synergy INC (collectively, the "Site").
Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.
2. INFORMATION WE COLLECT
We may collect information about you in a variety of ways. The information we collect on the Site includes:
2.1 Personal Data
Personally identifiable information, such as your name, email address, telephone number, and demographic information that you voluntarily give to us when you register with the Site or when you choose to participate in various activities related to the Site. You are under no obligation to provide us with personal information of any kind; however, your refusal to do so may prevent you from using certain features of the Site.
2.2 Derivative Data
Information our servers automatically collect when you access the Site, such as your IP address, browser type, operating system, access times, and the pages you have viewed directly before and after accessing the Site.
2.3 Financial Data
Financial information, such as data related to your payment method (e.g., valid credit card number, card brand, expiration date) that we may collect when you purchase, order, return, exchange, or request information about our services from the Site.
2.4 Mobile Device Data
Device information, such as your mobile device ID, model, and manufacturer, and information about the location of your device, if you access the Site from a mobile device.
2.5 Third-Party Data
Information from third parties, such as personal information or network friends, if you connect your account to the third party and grant the Site permission to access this information.
2.6 Cookies and Web Beacons
We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Site to help customize the Site and improve your experience. For more information on how we use cookies, please refer to our Cookie Policy posted on the Site.
3. COOKIES POLICY
3.1 Types of Cookies We Use
Our Site may use the following types of cookies:

Essential cookies: Necessary for the website to function properly
Preference cookies: Enable the website to remember information that changes the way the website behaves or looks
Statistics cookies: Help us understand how visitors interact with our website
Marketing cookies: Used to track visitors across websites to display relevant advertisements

3.2 Cookie Duration
Cookies on our Site may be session cookies (temporary cookies that are erased when you close your browser) or persistent cookies (cookies that remain on your device until you delete them or they expire). Persistent cookies on our Site typically expire within 12 months.
3.3 Managing Cookie Preferences
You can manage your cookie preferences through your browser settings. Most web browsers allow some control of most cookies through browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.
4. HOW WE USE YOUR INFORMATION
We may use the information we collect about you for various purposes, including to:

Provide, operate, and maintain our Site
Improve, personalize, and expand our Site
Understand and analyze how you use our Site
Develop new products, services, features, and functionality
Communicate with you about our products, services, updates, and promotions
Process your transactions
Find and prevent fraud
Send you technical notices, updates, security alerts, and support and administrative messages
5.DATA RETENTION

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our policies.
5.1 User Account Data If you have an account with us, we will retain your account information until you delete your account or request that we delete your data.
5.2 Transaction Data We retain financial transaction data for a minimum of seven years for tax, accounting, and legal compliance purposes.
5.3 Marketing Data If you have opted in to receive marketing communications, we will retain your contact information until you opt out or request deletion.
5.4 Website Usage Data Information collected automatically through tracking technologies will typically be retained for no more than 25 months.
6. DISCLOSURE OF YOUR INFORMATION
We may share information we have collected about you in certain situations. Your information may be disclosed as follows:
6.1 By Law or to Protect Rights
If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.
6.2 Third-Party Service Providers
We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.
6.3 Marketing Communications
With your consent, or with an opportunity for you to withdraw consent, we may share your information with third parties for marketing purposes.
6.4 Business Transfers
If we or our subsidiaries are involved in a merger, acquisition, or asset sale, your information may be transferred as part of that transaction.
6.5 Data Processors
We work with the following categories of data processors who may have access to your personal information:

Cloud hosting providers
Payment processors
Customer relationship management systems
Email marketing platforms
Analytics services

All our third-party processors are required to maintain the confidentiality and security of your personal information and to process it in accordance with our instructions.
7. CROSS-BORDER DATA TRANSFERS
Your information, including personal information, may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.
If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including personal data, to the United States and process it there.
We ensure appropriate safeguards are in place for cross-border transfers of personal data, including:

Standard contractual clauses approved by relevant data protection authorities
Privacy Shield certification (where applicable)
Data processing agreements with our service providers
8.SECURITY OF YOUR INFORMATION

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.
9.YOUR PRIVACY RIGHTS
9.1 Account Information
You may at any time review or change the information in your account or terminate your account by:

Logging into your account settings and updating your account
Contacting us using the contact information provided below

9.2 Marketing Communications
You can opt out of receiving promotional communications from us by following the opt-out instructions provided in each promotional email or by contacting us directly.
9.3 Your Privacy Rights under Specific Regional Laws
Depending on your location, you may have certain rights regarding your personal information. These may include:

Right to access personal information we hold about you
Right to request correction of inaccurate information
Right to request deletion of your information
Right to object to our processing of your information
Right to request restriction of processing
Right to data portability
Right to withdraw consent

To exercise these rights, please contact us using the information provided in the "CONTACT US" section below.
10.INTERNATIONAL PRIVACY REGULATIONS
10.1 European Union (GDPR)
If you are a resident of the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR). We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your personal information.
Our legal basis for processing your personal information includes:

Your consent
Performance of a contract with you
Compliance with a legal obligation
Our legitimate interests, provided these do not override your fundamental rights and freedoms

10.2 California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:

The right to know what personal information we collect
The right to delete personal information we have collected
The right to opt-out of the sale of personal information
The right to non-discrimination for exercising your privacy rights

To exercise your California privacy rights, please contact us using the information provided in the "CONTACT US" section below.
11. CHILDREN'S PRIVACY
The Site is not directed to individuals under the age of 13. We do not knowingly collect personally identifiable information from children under 12. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us immediately.
13. THIRD-PARTY WEBSITES
The Site may contain links to third-party websites and applications of interest, including advertisements and external services. Once you have used these links to leave our Site, any information you provide to these third parties is not covered by this Privacy Policy, and we cannot guarantee the safety and privacy of your information. Before visiting and providing any information to any third-party websites, you should inform yourself of the privacy policies and practices of the third party responsible for that website.
14. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time in our discretion. When we do, we will post a notification on the main page of our Site, update the "Last Updated" date at the top of this Privacy Policy, and send you a notice about the change if required by applicable law. We encourage you to frequently check this page for any changes to stay informed about how we are protecting the personal information we collect.
15. CONTACT US
If you have questions or comments about this Privacy Policy, please contact us at:
anja@potentialsynergy.com